Monday, October 15, 2012

How is app marketing done??..














App marketing became very essential these days as the number of apps developed and submitted into the app market keeps increasing rapidly(nearly 100 apps daily).Many times,app developers who spend most of their time developing their apps gets upset after submitting their app if they don't find the expected number of downloads.The reason for this is none other than their ignorance on app marketing.

App marketing is highly needed for any app to be looked upon by viewers among many thousands.There are methods and strategies to be followed and implemented wisely to market an app and without marketing any WOW product would turn up nothing.


When and how are two major things to be noted in marketing!!..


Many developers  go wrong with "when" marketing should be done ? According to them it is always after the development of product when marketing should be done.This is way wrong because, marketing has a "plan" phase and it should start at the time when starts developing his app.You should keep the target audience always occupied by leaving some news about your new product.

There are many marketing companies who are expert in these marketing techniques.They had spent quit a lot of time taking apps to the great success.Mobile app marketing are getting cheaper these days as the number of mobile app marketing companies keep increasing.You have to be pretty careful in choosing the marketing services company as many of those are turning to be fake.


Well,I will list out certain do's which can be followed:
  -Do start the marketing phase at the developing stage.
  -Do keep posting audience with updates.People like new things to be seen,heard and viewed to keep   themselves engaged in the app.
  -Do create a sample webpage for the app and provide details about the app.
  -Do make a video teaser of the app which wouldn't cost much of your time.
  -Do create a splash page for the app.
  -Do test your app with sample target audience and also with other categories.
  -Do select an appropriate category for your app in which your app  will be displayed (many developers get wrong in this ,you can place in more than one categories also but be sure of that). 


No comments:

Post a Comment